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6 Things Every Start-up Business Needs

Launching a new business can be a little bit daunting. Yet, a little preparation can make the process a whole lot smoother. To help your new enterprise get off to the best possible start, we’re providing six things every start-up business needs.

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If you have been following our emails and the news on the Internet regarding this, you will be very aware that Google have been trying to get websites more and more secure.

It started at the beginning of this year with exclamation icons in the address bar advising that if you were not operating HTTPS with a certificate then your data has not been secured. 

Websites that show "HTTP://" at the beginning will at some point within October 2017, display an actual "NOT SECURE" message against the address bar at the top of Google Chrome.

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Technology advancements have shaped society almost beyond recognition, but one sector that has suffered as a result is the non-profit charity sector. As we move towards a cashless society, cash payments are declining rapidly in Britain thanks to contactless technology, which is cutting off a lifeline of donations as people just don’t carry cash. Therefore, due to a cashless society, collecting donations online is vital.

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The longer a visitor stays on your website, the more likely they are to buy something or consider using an offered service. Even if you are getting high volumes of traffic through good backlinks, if the visitors only stay for ten seconds you are not going to be reaping the rewards of these visits. A further consideration is that Google prioritizes sites that engage visitors for longer, so if you are featuring far down in search results yet getting a lot of hits, it could be that you are not engaging your guests properly. Read on for top ways to improve your stay rates.

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