Tip 2: Know What You Aim Is
A Facebook competition is a great way to increase engagement but there are things to keep in mind. Here’s number two of our top tips.
If you don’t set a completely defined goal, you can’t know if your contest has been successful. It might seem like fun anyway but if has not advanced your brand, you’ve wasted your time.
Here are some of the reasons companies choose to run their own Facebook competitions
- Drive Traffic
- Grow your Email List
- Increase “Likes” on page
- Extend audience reach to friends of current fans
- Boost engagement and activity on page
- Generate buzz and viral sharing